What is a digital platform?
A programmable online infrastructure that organizes interactions among users and organizations, often by collecting data, organizing content with algorithms, and setting participation rules.
Study 6 Digital Media and Platforms with 12 free online flashcards. Review key terms, definitions, and concepts with this interactive flashcard deck.
What is a digital platform?
A programmable online infrastructure that organizes interactions among users and organizations, often by collecting data, organizing content with algorithms, and setting participation rules.
What does platformization mean?
The spread of platform infrastructures, economic arrangements, and rules into more areas of everyday life and cultural production.
What three roles can a social media service combine?
A social media service can be a communication space, a business, and a system of governance at the same time.
What are networked publics?
Publics made possible by networked technologies, where people gather and communicate and contributions can circulate beyond immediate contacts.
What is participatory culture?
A culture that supports creating and sharing work, collaboration, and a sense that contributions matter.
Why does digital participation not guarantee equal influence?
Platforms shape available tools and rules, algorithms influence attention, and access to devices, skills, time, and supportive communities varies.
How can platforms shape media production?
Creators often adapt material to platform tools and audiences, using formats such as short clips, livestreams, or shareable posts.
What four possibilities shape communication in networked publics?
Online material can persist, be copied and recirculated, reach large audiences, and be found through search.
Why can audience uncertainty affect online self-presentation?
People may present themselves cautiously because audiences and future circulation can be difficult to predict.
Does participation require creating original content?
Participation also includes selecting, discussing, remixing, and sharing media, not only producing original content.
How can creators depend on platforms?
Creators may depend on recommendation systems to reach audiences and on platform policies and business models to earn income.
How can platforms change media distribution?
Media can circulate through feeds, recommendations, links, and user sharing rather than relying only on scheduled broadcasts or publication.